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Books for those in ministry organizations who desire to take their leadership, teams, governance, and ministry effectiveness to the next level.

29 Aug '13

A ministry creed

Posted by T.J. Addington in bride over brand, guiding principles, values
Ministries talk a lot about their unique philosophy of ministry - the things that drive how they do what they do. But have you considered your philosophy of how you work with other ministries? 

ReachGlobal's approach can be summed up in two phrases: "It is about the Bride, not the brand," and "We don't own, control or count anything as ours." Unlike the business world where there is much that is appropriately proprietary, the ministry world is all focused on the same thing: Making the Gospel well known.

Because it is about the Bride (the church) not the brand (my brand of the church) we can and will cooperate broadly with others who are both missional and evangelical. We do not allow the small differences in theology to keep us from working with those, like us who want the Gospel to penetrate our world. Nor do we assume that our brand has a corner on the truth. In heaven there will be no brands except a Jesus brand!

With the declaration that we don't own, control or count anything as ours, we willingly give away everything and anything we learn along the way, want to be generous in helping other ministries and will never control our ministry partners. Who owns it all? Jesus! We want to make His name well known and His reputation great. We live in the spirit of unity that Jesus prayed for in John 17. It is a great place to live.

Have you thought deeply about your ministry philosophy as it relates to other ministries? We opt for being a ministry of humility and service.